A resource for customer experience (CX) and experience management (XM) professionals.
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Full Episode Listing

A complete list of episodes from The CX Leader Podcast.

The United States of CX

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Episode #49

Released: December 18, 2018

Steve welcomes Stephanie Thum, chief advisor of federal customer experience at Qualtrics, to discuss how federal agencies are beginning to apply customer experience into government, how legislation is requiring the implementation of CX practices, the imbalance of X-data (experience) and O-data (operational) within agencies, and... Zootopia?

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The Value in the Machine

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Episode #293

Released: November 14, 2023

There’s so much talk about artificial intelligence these days. With stories of how it is changing the world on so many fronts, customer experience professionals can’t help but explore its impact on their organization’s CX program. And when we think about another common struggle with CX – linking the work of customer experience back to revenue – a little bit of help from machine learning might offer a solution. Host Pat Gibbons welcomes Nikhil Nadiminti, senior program manager ISG for worldwide customer experience at Lenovo, for a discussion on proving CX's value through machine learning.

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The Value of Customers, part 1

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Episode #105

Released: February 25, 2020

Your customers are why you're in business but are they loyal customers? How do you measure that customer's loyalty and why do companies so often undervalue their customers? Host Steve Walker welcomes guest Rob Markey, an author, speaker, podcaster, and partner at Bain and Company. They discuss Rob's work on helping develop the Net Promoter Score and how it helped simplify the close-the-loop process in customer feedback.

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The Value of Customers, part 2

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Episode #106

Released: March 3, 2020

In the second of a two-part series on the value of customers, host Steve Walker discusses with Rob Markey, a partner at Bain and Company and recently published author in the Harvard Business Review, how companies often overlook the compounding value of customers and instead get distracted by looking too much at the present and not planning for the future.

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The Year of Agility

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Episode #201

Released: January 25, 2022

This podcast has always maintained that customer experience is one of the best differentiators you can leverage in driving customer loyalty. And there’s yet another piece of research that is proving this assertion, with customers giving companies a clear warning about 2022: “we won’t tolerate bad experiences.” Host Steve Walker welcomes Bruce Temkin, head of the Qualtrics XM Institute, to discuss the results of their "2022 Global Consumer Trends" report.

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This Data or That Data?

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Episode #216

Released: May 10, 2022

In a world that generates thousands of terabytes of data every single day, it's important to be a little picky on what type of data to gather. Customer experience professionals rely on data to understand their customer’s needs. But what data do you collect? How does a CX leader determine what information is meaningful and what is simply noise? Host Steve Walker welcomes Azlan Raj, chief marketing officer of the EMEA at Merkle, for a discussion on how a CX pro determines what kind of data to gather.

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Trends in Patient Experience

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Episode #225

Released: July 19, 2022

Health is a deeply personal topic and these last few years have pushed healthcare institutions into making unprecedented changes in how they deliver that care. Naturally, this has had an impact on the patients’ experience. XM professionals in healthcare institutions must be mindful that patients are NOT customers, and design programs accordingly to improve the patient experience. Host Steve Walker welcomes Sarah Andrews, vice president for advisory services at Walker, and Sarah Gilstrap, a senior consultant for healthcare customer experience and an XM scientist at Qualtrics, for a discussion on trends in patient experience.

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Trends into 2021

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Episode #146

Released: December 15, 2020

2020 was quite the ordeal! It goes without saying that the number one influencer of how companies designed and executed their customer experience was the COVID pandemic, making 2020 a year that the world would look forward to leaving behind. Host Steve Walker welcomes Walker colleagues Sean Clayton, Ryne Fanning, Sonya McAllister, and Rahissa Winningham for a look at how the pandemic influenced CX in 2020 and what we have to look forward to in 2021.

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Turn Back Time: Employee Experience

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Episode #223

Released: July 5, 2022

We’ve had some great guests on the show recently and the importance of the employee experience has started to emerge as a notable topic. Many guests emphasize the need for companies to empower and trust their employees to make decisions that improve the customer experience. In this episode of our “Turn Back Time” take home value series, producer Chris Higgins highlights some of the take home value offered from our guest in regards to employee experience.

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Turn Back Time: Thanksgiving

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Episode #143

Released: November 24, 2020

It's Thanksgiving week in the United States and The CX Leader Podcast is grateful for all the amazing talent that has offered their insights and knowledge to the greater customer experience community. Producer Chris Higgins shares some highlights of "Take-home value" from Shane Green, Kirsten Allegri Williams, Jake Sorofman, Seth Fritz, and Janelle Dieken.

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Turn Back Time… Again!

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Episode #173

Released: July 6, 2021

It’s that time of year when producer Chris Higgins takes a moment to look back on some of the excellent advice from past guests on The CX Leader Podcast. Having covered a variety of topics from mystery shopping, CX in government, and even how one of the “happiest places on earth” executes their customer experience, there's a vast number of "take home value" segments to choose from, but this episode focuses on four particularly insightful tips for CX leaders.

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Upping Your Sales Game (Part 2)

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Episode #18

Released: May 8, 2018

In the second part of this podcast series, Steve continues his conversation with Bill Caskey on how CX leaders can improve their effectiveness in sales. Bill is the creator of the 2X Group and co-host of the Advanced Selling podcast.

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Virtual Workshops

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Episode #110

Released: March 31, 2020

“Social distancing” has become the term saturating the news and social media. Experts all agree that the best way to fight the spread of the coronavirus is to keep distance from others, when possible, and practice some basic hygiene, like washing our hands. That makes things a bit difficult for CX professionals who are used to leading exercises like journey mapping and other workshops that require people to collaborate in the same space. Host Steve Walker and guest Kristina Kittle, vice president of advisory services, discuss ways CX leaders can move to virtual workshop experiences.

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Voice of the Customer through the Employee

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Episode #112

Released: April 14, 2020

Companies are often hesitant to actively seek feedback during crisis situations and that can affect your customer listen programs. But there are ways in which employees can be a source of customer insights. Host Steve Walker welcomes back Dr. Troy Powell, vice president of strategy as Walker, to discuss how a voice of the customer through the employee program, or "VOCE," can continue to provide a means to listen to customers without actively soliciting feedback from customers.

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We Are All CX

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Episode #229

Released: August 16, 2022

People love origin stories. And for CX professionals, narratives of customer experience “newbies” growing from humble beginnings into “heroes” can be insightful. Continuing in our series of featuring winners from the Awards International 2022 US Customer Experience Awards, host Steve Walker welcomes Lee Kemp, operations, supply chain, and Customer Experience leader, and Sam Wegman, vice president for customer experience, at Univar Solutions, a global chemical and ingredient distributor. Lee and Sam describe how they built an award-winning program from scratch, having received three gold awards and one silver for Univar's customer experience efforts.

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