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What’s your “word-of-mouth” strategy?

Release Date: October 16, 2018 • Episode #41

Businesses often focus on various types of strategies to get ahead in the market: sales strategy, market strategy, customer experience strategy – but do you have a “word-of-mouth” strategy? Steve welcomes New York Times bestselling author Jay Baer to discuss his new book, “Talk Triggers”, and how companies can recruit their own customers into becoming marketing volunteers.