The CX Leader Podcast

Starting from Scratch

Release Date: July 19, 2019 • Episode #77

It might sound like more work but sometimes building a CX program from the ground up has its advantages. Steve welcomes guest Roberta O’Keith of Murphy-Hoffman Company, a full-service truck dealership, to discuss how she started customer experience programs in companies that had no such efforts in place.

Tags: dealership Steve Walker building ground up Roberta O'Keith Murphy-Hoffman Company truck

After 332 episodes, we have decided to step away from the microphones and stop production of The CX Leader Podcast. As many companies do, we have shifted our marketing strategy and are focusing resources on other activities.

Thank you to all our fantastic guests and devoted listeners for almost seven years of excellent thought leadership in customer experience and experience management. We will continue to host our previous episodes so you can enjoy all the great advice we've heard over the years.