A resource for customer experience (CX) and experience management (XM) professionals.
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Episodes tagged “XM”

How CX is evolving into XM

How CX is evolving into XM

Released: June 2, 2020 6:00 am

The customer experience space has experienced a "renaissance" in recent years but now there's a new practice that seems to be taking the spotlight: experience management. Host Steve Walker welcomes guest Drew Hall, vice president of advisory services and certified customer experience professional, for a discussion on how experience management - or "XM" - is a more holistic way to view how the customer experience is affected by the experiences of ALL aspects of the organization.

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Experience Management 101, Part 1

Experience Management 101, Part 1

Released: December 3, 2019 6:00 am

Experience Management, or “XM”, is a newer term in the area of customer experience and CX professionals will certainly be hearing more about how XM will impact their programs. Steve welcomes Aimee Lucas from the Qualtrics XM Institute to provide an overview of experience management and how it impacts CX professionals’ efforts within their companies.

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Empowering CX with Actionable Information

Empowering CX with Actionable Information

Released: September 11, 2018 6:00 am

In the fourth episode of the CX technology series, Steve discusses the perspective from the technology provider with Kirk Baetens who is a global partner manager for Qualtrics, a world-class provider in experience management software and Walker’s technology partner.

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