A resource for customer experience (CX) and experience management (XM) professionals.
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Release Date: June 12, 2018 • Episode #23

How’s your customer listening “house”? Do you have that one survey that always gets added to and has now become this monstrosity of your CX listening strategy? Steve welcomes Dr. Troy Powell to the podcast to discuss the dangers of not effectively planning your listening architecture and how you can avoid relying on the “Frankensurvey” to gather valuable customer insights.