A resource for customer experience (CX) and experience management (XM) professionals.
Subscribe on Apple Podcasts Listen on Spotify Subscribe on Google Play Listen on Stitcher Listen on Stitcher Listen on YouTube

Episodes tagged “book”

Keep Your Customers

Keep Your Customers

Released: November 5, 2019 • Episode #91

Guest host Pat Gibbons interviews author Ali Cudby about her new book "Keep Your Customers," which discuss how companies can create loyal customers and slow customer turnover.

Listen to this episode

Don’t Forget the Customer in Your Customer Journey Map

Don’t Forget the Customer in Your Customer Journey Map

Released: August 9, 2019 • Episode #79

Creating a meaningful journey map can be a lengthy and expensive process and it's tempting to cut corners. Steve's guest Jim Tincher, founder and mapper-in-chief of Heart of the Customer and co-author of "How Hard is it to Be Your Customer", explains why hastily created journey maps can give you a false picture of your customers.

Listen to this episode